- October, 2017
Norwich Hotel Brand Identity
We already work with the the owner of 2 hotels (Brook Hotel Norwich and Felixstowe), who recently bought another City Centre hotel, and commissioned us to create a new brand identity, for the renamed Norwich Hotel.
The final logo is based on the cathedral spire Norwich is famous for. The customer requested we use a strong colour to go with the grey of the existing hotel exterior. We chose a vibrant purple, which really sets off the design. Once the logo was designed, we rolled out designs for all signage interior and exterior, as well as key cards, breakfast menus, bar menu, Christmas events brochures, and are constantly adding new items to the brand as they are needed.